Publishers hooked on Google Discover traffic risk race to the bottom
Google Discover now main source of traffic for many publishers - but some are playing a risky game.
By
Barry Adams
Barry Adams is a specialised SEO consultant for news publishers. Barry counts some of the world’s biggest media brands among his clients including The New York Times, News UK, The Guardian, FOX, Condé Nast, Euronews, Hearst, and The Independent.
Latest articles
All Articles
Google and publishers: An unpredictable animal that could eat you at any time
AI Overviews could cause havoc, but algorithm updates are biggest current Google threat to publishers.
By
